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South African Casino Group Goes Live For World Cup Glory
13th June, 2018 – Bede Gaming, an award-winning supplier of software to the online gaming industry, is pleased to announce that The Sun International Group has last week re-launched its Sunbet site on the Bede platform. Signed at the end of 2017, Sun and Bede have been working tirelessly together to support the group’s new digital strategy with Bede as its exclusive platform partner.
The partnership sees Sun International capitalise on Bede’s industry leading tools to bring their Kambi sportsbook offering to life. Using the platform specialists’ multiple open APIs, Sun International have been able to create a truly bespoke offering to their customers, which perfectly matches the high standards of the retail experience their players have come to expect.
The new territory launch is timed to coincide with the FIFA World Cup, which starts tomorrow, to provide Sun International with a digital platform from which to create new opportunities surrounding this global event and momentum beyond it.
Ross Haselhurst, Commercial Director, Bede Gaming said: “We’re delighted to be working with Sun International to support their digital ambitions in South Africa and the relaunch of Sunbet on our platform is a really exciting offer. At Bede we recognise the importance of being a dependable technology partner and we’re proud to have that underlined by a global resort like Sun. This is the start of many great things to come and we look forward to continuing working together to maximise what can really be achieved online.”
Martin Sack, Group Manager for Online Business Development, Sun International, commented: “This partnership is exactly what we were looking for – collaborative, inspiring and solution-focused, where we work together to find the best solution for our objectives. We’re excited to be part of the Bede family and are looking forward to growing our business to its maximum potential, using the innovative technology stack that Bede provides.”
More about Bede:
Bede Gaming is a leading supplier of software to the online gambling industry, powering some of the sector’s biggest brands and processing hundreds of millions of transactions per month. Bede provides operators with innovative solutions to achieve significant digital ambitions.
The Bede platform is flexible, scalable, modular and fully open meaning operators can integrate any third party software required into the platform or use its bespoke solutions. Bede’s platform also integrates into land based systems, offering operators a genuine omni-channel convergence solution.
Bede Gaming, which is headquartered in Newcastle upon-Tyne, UK, is licensed by the UK Gambling Commission and is an approved supplier of the Alderney Gambling Control Commission.
More about Sun International:
Sun International is one of South Africa’s largest tourism, leisure and gaming groups with a diverse portfolio of world-class resorts, luxury five-star hotels and contemporary, well-located casinos. The group, which pioneered gaming in southern Africa in the 1970s, continues to be the leader in the field. It also sets the standard for hosting large-scale international and local events.
Sun International has a presence in Latin America that began with the opening of the Monticello Grand Casino in Chile in 2008. Following a merger with Dream S.A. (Dreams), Sun International is now the largest gaming company in Latin America with operations in Chile, Peru and Panama. In 2013, the company launched its sports betting platform, Sunbet.
Source: European Gaming Industry News
