Crystal Palace FC signs responsible gambling deal with GambleAware

GambleAware and Crystal Palace address gambling risksReading Time: 1 minute

Crystal Palace FC has joined GambleAware to address gambling related concerns in football. According to the agreement both parties are going to make promotional materials and advertisements which will raise awarness on the gambling risks.

The produced advertisements and promo materials will be appearing across the football club’s stadium and pitch.

This is an important first step towards a deeper and broader action plan to address the ever-closer relationship between gambling and football. “

As the first professional football club to make this commitment, Crystal Palace is setting a great example to other clubs, and not only those with gambling sponsors because all benefit from the income that flows from television deals funded by the ever-growing amount of gambling advertising around live sport.” – stated, Marc Etches, chief executive of GambleAware.

Crystal Palace is one of nine Premier League clubs currently sponsored by gambling companies.

The partnership was launched at the match against Brighton and Hove Albion on Saturday, and the advertising will continue at the Leicester City game on April 28 and the final match of the season against West Bromwich Albion on May 13.

Steve Parish, chairman of Crystal Palace, added: “As a Premier League club, we recognise our responsibility of helping promote safe and responsible gambling. I’m pleased that Crystal Palace are the first club to form a partnership with GambleAware, and I hope we can play a part in raising awareness about their service, and help those individuals who need support.

Source: European Gaming Industry News

After starting out as an affiliate in 2009 and developing some recognized review portals, I have moved deeper into journalism and media. My experience has lead me to move into the B2B sector and write about compliance updates and report around the happenings of the online and land based gaming sector.