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Operator goes live with tailored retention service
Malta, Wednesday 16th May 2018: Leading player retention solution provider, Enteractive, has struck a partnership with Jetbull to provide its Customer Support service that targets German, Austrian, Swiss, Finnish and Swedish markets.
Under the agreement, the sports betting and casino site has outsourced its email, live chat and social media support to Enteractive, with all functions now available 24/7 to its customer base.
As part of the solution, the support is available in native languages and provides licence reporting requirements, such as flagging vulnerable users.
Fully compliant with Global Gaming Guidance Group guidelines, Enteractive’s staff focus their guidance based on the operator’s brand, culture and demographics.
The tailored service is designed to improve the relationship between the operator and its active player base with quality customer support, leading to increased loyalty.
Jetbull, which launched in 2007 and is licensed under UK, DK, MGA and Curaco, is a fast-growing operator and the biggest online casino with over 2000 games available. On top of casino games, Jetbull offers a wide range of sports betting markets to its portfolio.
Enteractive CEO Mikael Hansson said: “Partnering with Jetbull is a significant agreement for us and we’re thrilled to be working alongside them.
“By handling all inbound communications with their players throughout the day with quality support, we’ll be able to improve loyalty and the lifetime value of players for the operator.
“As part of our service, Enteractive support staff have undergone thorough training to understand Jetbull’s brand, culture and demographics, ensuring the operator can focus on other areas of the business.”
Viorel Stan, CEO at Jetbull, added: “We’re thrilled to have secured Enteractive’s Customer Support service and have been really impressed with the early results of their engagement with our players.
“Providing excellent support to our players is a high priority for us and with the help of Enteractive who are highly skilled in this area, we are very confident it will lead to improved loyalty of customers.”
About Enteractive:
Enteractive is a leading provider of player retention solutions for the iGaming industry. Co-founded in 2008 by CEO Mikael Hansson, the company’s Player Reactivation Services help operators return churned players back to action, while its Player Support Offering makes sure active players stay on board. Enteractive received its Responsible Gaming accreditation from the Global Gaming Guidance Group and is committed to supporting and augmenting the responsible gaming policies of its operator clients. This includes promoting the awareness of problem gambling, as well as improving prevention, intervention, and treatment. Their clients within betting and gaming include leading names such as Betsson Group and Gaming Innovation Group. For more information on our, please contact Andrew Foster at [email protected]
Source: European Gaming Industry News
