Swedish operator ATG joins the Scout Gaming Network

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Operator will launch with a Champions League Knockout Tournament with a guaranteed SEK2.5m prize pot up for grabs

ATG, the Swedish Horse Racing Totaliser Board, has become the latest operator to join the Scout Gaming Network and from today will be offering its customers the chance to take part in a wide range of fantasy sports tournaments with prize pools.

This includes a SEK2.5m Guaranteed Champions League Knockout Tournament where the overall winner will receive a minimum prize of SEK500,000. The launch also includes a number of English Premier League contests with combined prizes of more than SEK1m in the first week alone.

Under the deal, ATG will also join Scout Gaming’s growing network of tournaments and will gradually add more daily and season-long fantasy contests across more sports and leagues to ultimately provide a comprehensive fantasy sports offering to its customers.

Scout Gaming has emerged as the leading B2B provider of daily fantasy, sportsbook and fantasy sports betting products with its growing network of operator partners able to leverage its scale and scope to offer players tournaments and contests with the biggest prize pots in the world.

Andreas Ternström, Chief Executive Officer at Scout Gaming Group, said: “We are delighted to add ATG to the Scout Gaming Network and for its players to be able to compete in some of the most thrilling and intense fantasy sports contests.

“By launching fantasy sports to its players, ATG is able to deliver tremendous added value while also standing out from its rivals. Fantasy is proven to take player entertainment and enjoyment to the next level, resulting in greater engagement and ultimately higher lifetime values.”

“We have grown fast since our launch of sports betting just three years ago. Fantasy sports enhances our total offer, and we are excited to add it”said Christian Erlandsson, Head of Sports Betting at ATG.

After starting out as an affiliate in 2009 and developing some recognized review portals, I have moved deeper into journalism and media. My experience has lead me to move into the B2B sector and write about compliance updates and report around the happenings of the online and land based gaming sector.