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WorldMatch, an Italy-based premium gaming solutions provider, is going to enter the Asian market. The company has online games and has the capacity to become a major player in Asian market, which is projected to grow at an annual rate of 7.3% in the coming years. WorldMatch is geared up to ride the trend that sees a prevalent access to mobile gambling in Asia, where 57% is played via smartphones and tablets, in a perspective of further growth of 4% for 2018.
In this context, it is a priority to offer an omnichannel approach combined with a wide range of HTML5 games to meet user demand. Furthermore, the Chinese market requires multilingual products, dividing between two varieties of traditional Chinese and simplified Chinese.
The multilingual offer is essential to consider also the markets like Korea, Vietnam and the Philippines, with their corresponding languages.
WorldMatch is at the forefront in this context, where current trends are approaching the mass market of regulated players (Lotteries) with immediate, fun, simple and cheap games.
WorldMatch responds to all Asian users’ requests with an offer of HTML5, multichannel, multicurrency and multi-language slot games among the widest on the market: over 200 games to offer the user a complete, personalised and high-end experience.
Source: European Gaming Industry News