BtoBet’s Checklist Tips Prior to the World Cup kickoff

BtoBet's Checklist Tips Prior to the World Cup kickoffReading Time: 1 minute

Just a few weeks from the World Cup’s kickoff what should the operators’ check-list consist of in order to ensure they provide a seamless experience to the players?

  • Infrastructure & technology: in face of the sheer volume there must be no down-time during the event and all the systems must be checked to avoid a technological let-down.
  • Content: Variety will differentiate the product, whilst ensuring the potential to stand out from the rival competition
  • Acquisition and retention strategies: The World Cup will serve as the perfect basis for operators to focus not just on their acquisitive strategies but more importantly on their retention strategies.

DOWNLOAD your free copy of BtoBet’s tips and suggestions to reap the benefits and make this World Cup a success.

Source: European Gaming Industry News

After starting out as an affiliate in 2009 and developing some recognized review portals, I have moved deeper into journalism and media. My experience has lead me to move into the B2B sector and write about compliance updates and report around the happenings of the online and land based gaming sector.