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DraftKings, a US-based fantasy sports provider which has been expanding tremendously in the last two years, has said it will soon offer daily fantasy sports (DFS) contests in Australia. The company said the launch will take place in second quarter of 2018.
Australia is the fifth international market that DraftKings is starting operations in less than two years.
Jason Robins, CEO of DraftKings, said that in the last few years, Australia’s burgeoning fantasy sports market has dramatically evolved, “adding a variety of daily fantasy sports platforms, feeding the appetite of the many passionate sports fans who love getting closer to the teams, athletes and sports they love.”
“Australia is an important market for DraftKings, as it combines devoted sports fans with sophisticated, tech-savvy consumers – exactly the kind of people who love competing on DraftKings,” he added.
The licence obtained by DraftKings allows the company to offer daily fantasy sport to the approximately 1.65 million traditional fantasy sports players in Australia. Australia is the first country outside of North America and Europe where DraftKings will operate and will mark the eighth country where DraftKings is available to consumers. In the U.S. alone, DraftKings has worked with lawmakers and regulators in 19 states to enact smart regulations and create a transparent environment for its players.
Source: European Gaming Industry News