Jelly secures Swedish supplier licence

Jelly secures Swedish supplier licence

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Game developer receives green light from regulator to make its slots available to players in the fast-growing market ahead of expected change that will require all studios to be licenced

Game developer Jelly has secured a Swedish supplier licence, becoming one of the first developers to receive a permit from regulator Spelinspektionen.

The approval means that Jelly can continue to supply its slot games to licensed operators in Sweden and comes ahead of the expected legislative change that will require all content developers to have received regulatory approval to be active in the market.

Jelly’s permit from the Swedish Gambling Authority adds to the licences it holds in the UK, and forms part of wider plans to expand its reach into core regulated markets across Europe and America.

Phil Collins, Jelly COO, said: “We are really happy to be among the first to receive a supplier licence from Spelinspektionen. This is no mean feat for an independent, challenger game developer.

“We have some very strong titles set to roll off our production line in H2, and to be able to make these available to licensed operators in core markets, such as Sweden, is a major driver of growth for the business.

“Operating in regulated markets is key for Jelly; it gives the company further credibility and recognition and opens the door to new operator partnerships.”

The news comes shortly after Jelly signed a licensing agreement with Big Time Gaming to release a series of Megaways titles.

After starting out as an affiliate in 2009 and developing some recognized review portals, I have moved deeper into journalism and media. My experience has lead me to move into the B2B sector and write about compliance updates and report around the happenings of the online and land based gaming sector.