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Mr Vegas Secures Swedish License for Sportsbook, Promising 5 Years of Premium Betting Experience

European Gaming Congress 2024 (Warsaw, Poland)
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Online casino Mr Vegas has secured a Sportsbook License from the Swedish Gaming Regulator (SGA) for the next five years, which is the maximum term allowed for betting licensing in Sweden. The addition of sports betting to Mr Vegas aims to improve player convenience and elevate the overall gaming experience.

Known for its commitment to simplicity and efficiency, Mr Vegas’ sportsbook operates on the same in-house platform that powers Videoslots.

Catering to recreational sports bettors, the platform ensures a user-friendly interface and an engaging experience.
While venturing into sports betting, Mr Vegas maintains its core identity as a casino-first brand, aligning with the established reputation of Videoslots.

Ulle Skottling, Deputy CEO of Videoslots, shared insights into the company’s approach, stating: “We’re ambitious but realistic with our sportsbook goals. It’s a very competitive market and a complex product to develop in-house, so we’re pragmatic. For us, the key is to expand our offer and satisfy our loyal players.”

Mr Vegas will keep investing and expanding its sportsbook offering to ensure the same level of excellence that has defined the brand’s reputation in the online gaming industry for its award-winning casino product.

After starting out as an affiliate in 2009 and developing some recognized review portals, I have moved deeper into journalism and media. My experience has lead me to move into the B2B sector and write about compliance updates and report around the happenings of the online and land based gaming sector.