Nektan Launches Multi-Brand Partnership With Traffic Label
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30th MAY 2018 – Nektan PLC (AIM: NKTN), an international B2B and white label gaming software and services provider, has announced a multi-brand partnership with affiliate network Traffic Label.
As part of the deal, three new online casino sites have been launched, with Slotster.com, Spinslots.com and Jackpotslot.com now live on Nektan’s proprietary platform Evolve. An additional five casino sites are planned for launch throughout the latter half of 2018.
Nektan’s speed to market ensured a seamless integration, with the first site Spinslots.com going live within eight weeks from the contractual agreement.
As part of the platform provider’s end-to-end white label services, the sites are supported by content from the industry’s leading developers, with Nektan handling all its back-end functions including regulatory approval, account management and CRM activity.
The agreement allows scope for planned expansion, with the potential to launch more brands throughout 2019 and beyond.
Claire Osborne, Commercial Director at Nektan, said: “We’re thrilled to have partnered with Traffic Label. This deal strengthens our multi-brand growth strategy, built around our partners having the ability to launch multiple casino brands quickly and efficiently under one seamless platform and reporting structure.
“Through building a network of brands, Traffic Label is now able to maximise its marketing opportunities, while reducing its cost per player acquisition.
“We’re looking forward to developing our relationship with Traffic Label further with the launch of new brands planned for this year.”
Oded Keinan, Director at Traffic Label, said: “When launching our new sites, we enjoyed a smooth and seamless process thanks to Nektan’s proprietary technological framework.
“Their ability to manage back-end operations gives us the opportunity to focus on our core strengths of driving traffic whilst giving players an extensive portfolio of slots and live based games.”
Nektan is an international B2B and white label gaming software and services provider, operating in the regulated, interactive real money gaming space (RMG), delivering original and innovative solutions to commercial organisations that have established online audiences.
Nektan’s full end-to-end technology platform, Evolve, simplifies and supports the route to mobile and desktop gaming revenues, managing the full customer experience and back-office operations, allowing commercial partners to focus on marketing the product to their consumers.
Nektan’s US operating subsidiary, provides US land-based casinos with in-venue mobile gaming solutions which allow operators to add mobile technology and content to their existing offerings, with products accessible to players across both cabinets and mobile devices inside the casinos. Respin has a strong intellectual property portfolio including game patents for Rapid Games (on-property mobile entertainment), and other captivating concepts and brands.
Nektan is headquartered in Gibraltar, regulated by the Gibraltar Licensing Authority and the UK Gambling Commission, as well as in the Irish market and maintains sales and customer support operations in its two primary geographical targets, Europe and North America. The proprietary Evolve technology is developed and maintained by a talented and experienced team of employees from Nektan’s Indian office.
Nektan plc was admitted to the AIM market of the London Stock Exchange in November 2014.
About Traffic Label:
Traffic Label manages a gaming network of over 7000 Casino/Slots/Bingo content based sites. The network was first established in 2006 and has grown ever since. Their new affiliate program SlotsAffiliates.com includes several Bingo and Casino brands.
Source: European Gaming Industry News