Norway lottery chooses Novomatic to supply new innovative games

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Norsk Tipping, Norway’s national lottery, has selected Novomatic Lottery Solutions (NLS), an Austria-based a modern full-service lottery supplier, to supply more than half of the “New Innovative Games” Norsk Tipping. NLS, in co-operation with its partner Gamevy Inc., will provide the Norwegian Lottery with six innovative e-Instant games.

“We are thrilled that once again our offering has proven to be the best fit for Norsk Tipping’s sophisticated online games portfolio. NLS and Gamevy each proposed five innovative game concepts to Norsk Tipping in this mini-competition and each won three. This is a great validation of NLS’ strategy to both create innovative game content in-house and partner with leading industry suppliers such as Gamevy. The end result of this approach for Norsk Tipping players is more innovative games that will reach a younger target audience and ignite player excitement” – commented Pall Palsson, Director of Product Management at NLS.

This win falls within the contract that NLS signed with Norsk Tipping in March 2017, following a competitive tender procedure. Under the terms of the contract, NLS supports the growth and diversity of lottery’s e-Instant portfolio and provides business development expertise in the area of interactive games.

Source: 5StarMedia

Source: European Gaming Industry News

After starting out as an affiliate in 2009 and developing some recognized review portals, I have moved deeper into journalism and media. My experience has lead me to move into the B2B sector and write about compliance updates and report around the happenings of the online and land based gaming sector.