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By announcing the official launch of the National Lottery of Kazakhstan, Scientific Games Corporation(NASDAQ: SGMS)unlocks the door to the world of lottery game entertainment for the Republic of Kazakhstan, in central Asia.
The Lottery will be operated by JSC Satty Zhuldyz, which was awarded a 15-year contract, with Scientific Games, serving as the exclusive supplier of all games, technology, and services.
In association, Lottery instant “scratch” games and draw games, including numbers and Keno, are being launched across a network of approximately 3,000 retailers in Kazakhstan, the world’s 9th largest country in geographic size and the region’s economic powerhouse generating 60 percent of Central Asia’s GDP.
In view of the launch Alexandr Ten, the President of JSC Satty Zhuldyz, said: “We are excited to work with Scientific Games to launch a socially responsible lottery in partnership with the Kazakhstan government. Our goal is to bring the fun and entertainment of lottery to the Republic of Kazakhstan by employing Scientific Games’ 40 years of security, integrity and best practices launching highly successful lotteries around the globe.”
Ten said, in addition to the enormous entertainment value for players, the lottery intends to deliver significant revenue to the government to support the Kazakhstan Ministry of Sports and Culture, including the Kazakhstan Olympic team.
Jim Kennedy, Group Chief Executive, Lottery, for Scientific Games, said: “We are honoured to be the exclusive lottery supplier in this important mission. Our expertise launching lotteries in many countries around the world, and our ability to deliver global best practices in the Republic of Kazakhstan will have an immediate and positive impact on the National Lottery’s performance, security and overall success for the citizens and government of Kazakhstan.”
For the fourth year in a row, Scientific Games received international recognition as “Lottery Supplier of the Year” at the 2018 ICE Totally Gaming conference in London. The Company provides games, technology and services to more than 150 lotteries around the globe, including nearly every North American lottery.
Source: European Gaming Industry News